How sport goods brand Northwave is leveraging 3D models on their e-commerce

This is a blog in a series telling the Fibbl-story of well known fashion brands and how they are leveraging 3D models in their e-commerce. You can find the first blog here.

The brand Northwave is a leading footwear brand for bikers and snowboarders. Over the last 20 years they have successfully grown international sales. But management realized the next natural step is to also establish a global brand. One of many initiatives to drive this was to improve customer shopping experience by introducing photorealistic 3D models. Initial trials on their own site gave very positive results and they are now asking all resellers to follow the example of using photo realistic 3D models when presenting Northwave's products. It helps drive customer engagement and perceived brand value!

Today Northwave has 60 products implemented on their e-commerce site. They are leveraging both the 3D model product images capabilities and the AR-functionality.

Using the Fibbl plattform, you have easy access to probably the world's largest database of fashion product 3D-models. The platform allows you to search products, add products to your account and toggle-on the models you choose to have active on your e-commerce site. When activating a product you can choose one or all of our different technology options: Interactive 3D models, AR product images, AR-viewer and Virtual Try-On. You only pay for models toggled-on - 1€ per model and month.

Northwave is one of our brands participating in this blog series of fashion brands and e-commerce retailers using 3D models. Click here to learn more about the series.

And, of course - check out fibbl.com, set up a demo or just dive into our offering by setting up a free trial account. Click here.

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