How Fashion e-commerce retailer Nelly is leveraging 3D models on their e-commerce

‍

This is a blog in a series telling the Fibbl-story of well-known fashion brands and how they are leveraging 3D models in their e-commerce. You can find the first blog here.

‍

Nelly is a pioneer in providing fashion brands over the internet. They have several “firsts” to their e-commerce resume, including working with influencers. To continue the success story, Nelly is now implementing photorealistic 3D models. The driving force behind this initiative was both the obvious need to reduce returns, but also to maintain its position as a leading fashion e-commerce vendor, providing new and innovative user experiences. Using photorealistic 3D models is helping them achieve both goals.

‍

Today Nelly has 130 products implemented on their e-commerce site. They are leveraging both the 3D model product images capabilities and the AR-functionality.

‍

‍

Nelly is one of our online retailers participating in this blog series of fashion brands and e-commerce retailers using 3D models. Click here to learn more about the series.

‍

And, of course - check out fibbl.com, set up a demo or just dive into our offering by setting up a free trial account. Click here.

‍